Content Writing

Content Writing Strategy for Traffic, Rankings & Sales

Content Writing Services

A website is a platform to display the best of your product and service along with a keyword. Since there is no point in having a website that no one can see while searching for it. After detailed keyword research, important keywords need to be implemented in your web content. The web content writer seo will do whatever it takes without overloading the keyword

We offer strategic content writing services at an affordable price. Our expert content writers know how to deal with google rank brain. Therefore, they will generate great content that has the potential to attract users. At Ram's Info, we design content to be informative and compelling to the public just to drive your business.

Tips for writing content (this 7-step process can work for anyone)

The truth is, we digital marketers depend on content, which means that we must be able to produce valuable blog posts, top magnets, videos, landing pages, and more, all well written and all delivering value.

Content writing tips

You've probably read a hundred posts that offer tips for writing content that didn't help at all. And a 7-step writing process may seem excessive.

1. Know your goal

Content should never be produced by itself. In other words, " you have to post 3 articles a week" is not the best reason to write a blog post. Any content you create should help you achieve a specific business objective, such as traffic, leads, sales, or thought leadership.

2. Choose your topic

Your topic is the general theme of your content. A good theme will help you achieve your goal, but it should also be something your audience is already interested in. To find your best ideas, search these 3 places:

Customer questions: If a customer asks a question, they can bet that others have the same question. Your response can make an informational piece of content. Use this approach to create content for each stage of the funnel. Short, simple questions are good blog posts or frequently asked questions. More complicated questions are suitable for longer pieces of content, such as main magnets, reports, advanced guides, or e-books.

Trend topics: Sometimes a discussion goes viral - everyone in your industry is talking about an idea. When that happens, you know that people are looking for more information. It might make sense to join and create an article, video, or social media post with your unique perspective.

Keyword research: This is a smart approach to creating perennial content that helps you rank on search engines and attract new organic traffic. For this approach, you want to find long-tail keywords with search volume and a relatively low keyword difficulty score. In other words, you want to target keywords that people are searching for that few brands are targeting.

3. Research

Research helps you refine your idea and find evidence and proof to support any claims you make in its content. At this point, you’ve found the topic you’re going to write about. Now you need to narrow the scope:

  • What are the main points you’d like to make?
  • What’s your angle on the subject?
  • What are you saying that’s new and unique?
  • What is the takeaway that you would like people to remember after reading its content?

4. Create Your Framework

By now, you know the type of content you’re going to write, the topic, and the information you want to include. So, it’s time to organize your ideas into a rough outline. You don't need a formal outline and there is no right or wrong way to organize your content. You just need to structure your ideas, so your presentation is logically sound and it's easy to stay on topic. You could also put them in a Word document.

5. Write your content

Believe it or not, this is the easy part. You have already done the hard work of planning your content. Now you have to develop your ideas. Don't worry about starting from the top and writing directly through the content.

At this stage, you will:

  • Fix any grammar or spelling mistakes
  • Make sure your ideas are logically and clearly presented
  • Smooth your writing so that it takes your readers from the first to the last word.

Don’t be afraid to completely rewrite sections. Delete what doesn’t work. Add transitions and explanations. Move things around. It’s during the rewriting stage that you become a “good” writer.

6. Add Multimedia

It’s time to think about the graphics, gifs, and videos you could use to add another layer of value and support. Is there any fun meme that can make your readers laugh quickly?
Of course, include it.

7. Optimize

Everything’s done now, and in a perfect world, but you need to get eyeballs on your content so it can help you achieve your goals. Therefore, you should do a final review to make sure your content is optimized for reading, SEO, and your business goal. To optimize for SEO, you need to add internal links (backlinks to other pieces of content on your blog) and optimize for your primary keyword. For that:

  • Put it in your headline
  • Add it to your introduction
  • Use it on the alt tag in your images
  • Use it in your meta title and meta description
  • Be sure to use the keyword naturally throughout the piece.